Privacy Policy
Last Updated: March 29, 2026
Introduction
Fittify ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application.
Information We Collect
Personal Information
When you create an account, we collect:
- Email address — Used for account authentication and communication
- Name — Used to personalize your experience
- Password — Stored securely using industry-standard encryption
Usage Data
When you use Fittify, we collect:
- Food diary entries — Meals, foods, and nutritional information you log
- Photos — Images you upload for AI-powered food recognition (processed and not stored permanently)
- Dietary preferences — Your nutrition goals and dietary restrictions
- Daily calorie goals — Your personalized targets
Device Information
We may collect:
- Device type and operating system version
- App version
- Crash reports and performance data (anonymized)
Analytics Data
We use PostHog, a product analytics platform, to understand how you interact with the app. This helps us improve features and fix issues. We collect:
- User interactions — Which screens you view, buttons you tap, and features you use (e.g., analyzing a meal, switching tabs, bookmarking a food)
- Session data — When you open the app, how long you use it, and navigation patterns
- User ID — After you log in, analytics events are linked to your account so we can understand usage across sessions
What we don't do with analytics:
- We do not share analytics data with third parties for advertising or cross-app tracking
- We do not use device advertising identifiers (IDFA)
- We do not record your screen or capture screenshots
- We do not track you across other apps or websites
Analytics data is processed by PostHog on servers located in the United States. For more information, see PostHog's Privacy Policy.
How We Use Your Information
We use the collected information to:
- Provide and maintain the Fittify service
- Process your food diary entries and track nutrition
- Analyze uploaded food photos using AI to identify foods and estimate nutrition
- Personalize your experience based on your goals
- Send important service updates and notifications
- Analyze usage patterns to improve the app and develop new features
- Identify and fix technical issues through analytics data
Data Storage and Security
- Your data is stored on secure servers at fittify.io
- We use HTTPS encryption for all data transmission
- Passwords are hashed using industry-standard algorithms
- We implement appropriate technical and organizational security measures
Data Sharing
We do not sell, trade, or rent your personal information to third parties.
We may share your information only in these circumstances:
- With your consent — When you explicitly agree to share information
- Legal requirements — When required by law or to protect our rights
- Service providers — With trusted partners who help us operate our service (under strict confidentiality agreements), including PostHog for product analytics
Your Rights
You have the right to:
- Access — Request a copy of your personal data
- Correction — Update or correct inaccurate information
- Deletion — Request deletion of your account and associated data
- Data portability — Export your food diary data
To exercise these rights, contact us at the email below.
Data Retention
We retain your personal information for as long as your account is active. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it for legal purposes.
Children's Privacy
Fittify is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.
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